I don’t believe I am experiencing it myself, but I believe many others may be experiencing subscription fatigue.
I take pride in ensuring I remain “in control” of my online life (i.e. am aware of all online subscriptions/platforms/apps I often use, and regularly audit and remove services that are of no longer use for me).
I read somewhere in the comments that they believe the subscription model is in hopes that we will forget about it. I totally agree with that. I remember reading an article similar to this one, that details how gym memberships rely on you not going to the gym. If everyone went as often as they originally planned, then the gym would probably go out of business.
I think there’s a deadly combination of attention fatigue + fear of missing out that fuels the subscription model. Everyone always wants to stay connected, and remain up to date on everything. Just that can be exhausting.
A great (and short) book I would recommend to give you perspective on getting in control of your digital life is Program or Be Programmed: Ten Commands for a Digital Age.
Funnily enough, once I posted my first-ever reply here, I see this nice subscribe for notifications prompt:
Yet another thing to “subscribe” to…